Since ancient times entertainment has served to calm the masses. This project starts a series of events in the local entertainment district, which turbo-boosts this effect! As a result, the Loyalty pressure that each Citizen in the city exerts is boosted by 0.5. This effect extends to all cities within 9 tiles of the City Center, but is 10% less effective per tile. Additionally, each time the project is completed, the city gains 20 Loyalty.
The aforementioned attribute of Bread and Circuses can also be used offensively as a "Loyalty attack" on enemy cities within the radius of effect.